How to Get Government Contracts for Cable Supply

Learn how wire manufacturers in India can grow sales by winning government tenders — just like SR Cables did, scaling to ₹39 Cr+ with Nyka Internationals.

🔍 Want to Sell Wires to Government Projects?

If you’re a wire manufacturer looking to grow sales and break into government cable supply contracts, you’re in the right place.

At Nyka Internationals, we help manufacturers like you land big deals — like we did with SR Cables, who secured over ₹39 crore in sales after partnering with us.

This blog reveals how wire manufacturers can consistently win government tenders and large-scale private projects using a proven consulting model.

📈 Case Study: How SR Cables Secured ₹153 Cr in Sales

SR Cables, a premium wire and cable manufacturer, partnered with Nyka Internationals to tap into India’s government tender ecosystem and large infrastructure supply chains.

Here’s what we helped them achieve:

  • ₹153 Cr+ in total sales from government and private projects

  • Supplied 400 meters of high-grade wire to Maharashtra State Electricity Board (MSEDCL)

  • Finalized major projects with departments like:

    • MSEDCL – ₹22.61 Cr

    • DVVNL – ₹12.80 Cr

  • Partnered with the top infrastructure contractor Ashoka Buildcon, one of India’s leading EPC companies

These wins were not by chance — they were a result of strategic positioning, networking, and precise tender execution.

Why Government Tenders Are Game-Changers for Wire Manufacturers

Government contracts offer:

  • High-volume, guaranteed orders

  • Multi-year relationships with departments

  • Easier entry into private infra projects

  • Stronger market trust and authority

But for most wire manufacturers, the challenge lies in:
🔸 Navigating documentation
🔸 Understanding procurement portals
🔸 Competing with better-positioned vendors

That’s where we help.

🤝 What We Do for Manufacturers

At Nyka Internationals, we’re more than just a consulting firm — we are a growth engine for wire and cable suppliers.

We offer:

  • Vendor registration on portals like GeM, MSME, and State Boards

  • Bidding guidance and tender strategy

  • Private contractor matchmaking (like Ashoka Buildcon)

  • Tender document preparation & compliance

Our team ensures that you don’t just apply — you win.

.🧭 Our B2B Growth Strategy for Wire & Cable Manufacturers

Here’s how we help you scale:

  1. Business Readiness Audit

  2. Strategy Planning for Target Markets

  3. Connecting with Government and Private Buyers

  4. Complete Tender Execution Support

This strategy enabled SR Cables to cross ₹153 Cr — and we can tailor it for your business too.


✅ Why Wire Manufacturers Trust Nyka Internationals

  • 🧠 10+ years in the wire & cable industry

  • 🔗 Network of 300+ verified government & infra contractors

  • 🧾 Proven results with state departments like MSEDCL, DVVNL, UPPCL, and others

  • 📈 Track record of helping new manufacturers win their first tenders within 60–90 days

🌐 Internal & External Resources


📞 Ready to Get Government Contracts for Your Cable Business?

If you’re a wire or cable manufacturer looking to scale your business and sell to government and private sector clients, let’s talk.

📩 Book a Free Strategy Call — and let us guide you to become a top supplier for India’s largest infrastructure buyers.

🧾 Frequently Asked Questions

Q1. Do I need to be a large manufacturer to win tenders?
No. We work with small and mid-sized manufacturers and help them win tenders with the right compliance and strategy.

Q2. What are the main departments where I can supply wires?
MSEDCL, UPPCL, DVVNL, State PWDs, DISCOMs, and private EPCs like Ashoka Buildcon.

Q3. Can you help me get connected to private contractors too?
Yes. We work with verified contractors involved in infrastructure projects across India.